Do you deserve $100k/mo? 🤑 - TMR #14

Running a business is as much a journey of personal growth as it is financial success.

For years, my focus was purely on growing my business - hitting targets, taking on more clients, and increasing profits.

Those things fueled my drive, as they do for any passionate entrepreneur.

But over time, somewhere along the way, my motivation changed from enthusiasm and service to a feeling of almost entitlement to success.

I was acting more out of what I thought I deserved than how I could help others.

I was focused on how the business could serve ME rather than how the business could serve OUR CLIENTS.

And then clients would leave.

Not because we weren’t getting results, but because they knew they were just a number. Just another stat in the conversion on a spreadsheet.

Dollars stopped going up, and clients started going down.

It was a wake-up call and I had to make a change.

As leaders in this dynamic industry, we have the power to truly impact people's lives and businesses through our work. But to do that at our highest level, we must approach each project and client with the right mindset - one focused outward, not inward.

So I challenged myself to reframe my thinking from what I could get to what I could contribute. Instead of just checking tasks off lists, I dedicated myself to fully understanding each client's unique needs and goals.

My team and I brought renewed energy, creativity, and commitment to solving their business problems.

The results were amazing.

Not only did our work improve exponentially, but so did our relationships and reputation. New opportunities started finding us organically, as happy clients shared their experiences.

Overnight it seemed, my agency was serving more people and thriving in a deeply fulfilling way.

Remember, “We don't get what we need - we get what we deserve.”

When we serve with passion and care for others' success, we ultimately deserve great things in return.

Do you need $20k/mo? Then you need to deserve $20k/mo.

That being said, in the beginning, I do believe you have to be a little more aggressive and selfish to make money. A poor man makes a small impact.

But there is a balance.

And there has to come a point when you do have some money and you put the focus back onto the client.

As marketers, we have the power to impact real change - but only when we approach each day with service, not self-interest, as our guiding principle.

How can you better serve your clients and deserve the golden “$100k/mo?”