Most of what you learned isn't for you... yet
Most of what you learned isn't for you... yet
Plus a list of cool people I met last week -- are you there?
A solid week of events and conferences is in the books. Now let’s get down to business.
This past week I had the opportunity to go to two large marketing events in the same week and it was six days straight of learning new ideas and meeting some amazing people.
Hitting up industry events is, for me, the cherry on top of running a company. The people, the ideas, the deals made behind the scenes, and exploring new cities all make for some of the best time spent when running a business.
BUT
Events and conferences can be painfully distracting.
And they can actually slow you down if you’re not careful…
Events are great at pumping you up with a million new ideas — but once the high of the event wears off, you end up scratching your head wondering what to do next. 😕
Yes, you learn new ideas, but are these new ideas for you?
No
Well, at least not yet.
The key going into this week is to prioritize the 80/20 of what will help you overcome your current bottleneck.
Are you struggling to get leads in the door? Double down on your offer and acquisition channels.
Clients churning left and right? Double down on communication, expectation setting, and reporting.
Suck at fulfillment? Double down on partnerships, networking, hiring, and self-development.
Everyone is at a different stage of business AND everyone has their own unique strengths and weaknesses.
Events and conferences shouldn’t just be a place where you take pictures of slides and write a book of notes, they should be about *listening* for the key information that YOU need and applying those, and those alone.
Do not get distracted.
Rip out 80% of the notes you’ve taken and focus on implementing the rest.
Focus on THE ONE THING (also a book by Gary Keller—highly recommended) that can and will move your business forward.
Start Time Blocking to ensure you are addressing your bottlenecks DAILY.
Take 2-3 ideas at most from your notes and start implementing them yesterday, and leave the rest of your notes in a place where you can revisit them a month from now.
If you want to most value out of an event, and your week, you must always be reprioritizing your list and focusing on just one thing at a time.
Then go all in.
See you next Monday 💪
Focus workshop
I have a tool I use to help me define what success means to me, and also a few strategies to help motivate me to get there. If there is enough interest, I will do a live workshop where we can get laser-focused on what we want to achieve in 2024, which goes beyond just money.
If you want in, you can either:
Reply to the email or leave a comment with “FOCUS”
DM me “FOCUS” on IG/X @realwesfoster
The cool list
Shout out to the awesome TMR subscribers I got to meet last week! I’m going off your email addresses so if I missed you, just yell at me in the comments. You all are absolutely amazing 💯
Arman S. VIP 🙌 (Going to crush it)
Brandon G. (lost and re-made $10k in a day)
Cameron E. ($1M/mo coming soon)
Cameron S. (cool tesla)
Cesar G. (aka Oscar)
Christian M. (great questions)
Dan M. (can’t drive)
Daniel D. (savage closer)
Gloria S. (will be on stage soon)
Hafid E. (Bon jour!)
Jeremy G. VIP 🙌 (going for the moon)
Jim A. (He’s everywhere!)
Joe C. (wears a wolf hat)
Joel K. (lost a gift I gave him)
Johan V. (getting there!)
Josh N. (says “clients” weird)
Josh R. (is old)
Logan T. (asks great questions)
Luke E. (fb friends for life haha)
Matt K. (spells his name wrong)
Matt L. VIP 🙌 (crushing it)
Mike C. (works out with millionaires)
Nick S. (doesn’t take no for an answer)
Nicole T. (don’t drop out of HS lol)
Oliver B. (RE goat)
Oliver M. (taller than expected)
Pierce S. (owes me $8k lol)
Raul L. (knows the secret)
Selena M. (tacos!)
Tony L. (“was it good?”)
Tony R. (owns the bus)
Will B. (doesn’t need to study)
Yimin D. (ping pong champ)
And a bunch of others (I can’t confirm if they’re subs based on their email address alone)
I enjoyed every single conversation. If you’re VIP hit me up for a 1:1 and I’ll help you get focused this week. If you’re not VIP, subscribe now 💪