JUST DO. Building a habit of SUCCESS. [TMR #041]
Let's talk about something that's been on my mind lately: the power of just doing.
Remember when you first started out? Maybe you were fresh out of college, or perhaps you came from a cushy corporate gig. Doesn't matter. The point is, back then, life was simple:
Wake up at 7 AM.
Wear the company polo.
Follow the sprint plan.
But now? You're the captain of your own ship. And let me tell you, it's a whole different ballgame.
The Thinker-Doer Spectrum
In our world of business leaders and entrepreneurs, I've noticed we tend to fall somewhere on the thinker-doer spectrum.
Thinkers, I see you. You're the strategists, the visionaries. You can map out a five-year plan on a napkin during lunch. But when it comes to execution? That's where things get sticky.
Doers, you're nodding along. You're all about action. Your to-do list is a battlefield, and you're conquering it daily. But sometimes, you look up and realize you've been running in circles.
Here's the kicker: success lies in the balance.
The "Just Do" Philosophy
This week, I want you to focus on one thing: doing.
Why? Because action creates clarity.
Let me share a story from my software engineering days. Back then, I was all about building apps. We had a mantra that still sticks with me today:
"...but did you ship it?"
See, in tech, everyone's got brilliant ideas. Revolutionary concepts. Game-changing features. But you know what separates the dreamers from the doers? Shipping the dang thing.
I remember this one project I worked on for a client. The client had grand plans for an app that would do everything but make your coffee. The team was excited. We had flowcharts, wireframes, endless meetings. But months went by, and the client insisted that we keep "perfecting" it.
Time kept dragging on and, even though the client was paying, I had to have a hard conversation with him. He was stuck.
It was a wake-up call. We stripped it down to the core features and launched. Was it perfect? No way. But it was out there, in users' hands. And the feedback we got was invaluable. We learned more in a week of real-world use than we did in months of planning.
That lesson followed me into the business world.
Ideas are everywhere. Plans are a dime a dozen.
But execution? That's the real differentiator.
Think about it. How many times have you heard someone say, "I had that idea years ago!" when a successful product launches? But here's the truth: that person who "had the idea" and the person who made millions are separated by one crucial factor - one of them shipped it.
In business, your brilliant strategy means nothing if it never leaves your notebook. Your groundbreaking product is just a daydream until it's in a customer's hands. Your innovative marketing plan is just hot air until it's out in the world.
So today, I'm challenging you to adopt that developer mindset. Whatever project you're working on, whatever idea you're nurturing, ask yourself: "...but did I ship it?"
Your "Just Do" Challenge
This week, I'm challenging you to embrace the "Just Do" mentality. Here's how:
Identify Your Roadblock: What's that one thing you've been putting off? Maybe it's calling that big potential client, or finally updating your website.
Set a Micro Goal: Break it down. Instead of "update the website," try "write new copy for the homepage."
Time Block: Carve out 30 minutes in your calendar. No excuses.
Execute: When that time comes, do nothing but that task. No emails, no calls, no distractions.
Reflect: After you've done it, ask yourself: "Was that as hard as I made it out to be in my head?"
Remember, it's not about perfection. It's about progress. Every action, no matter how small, moves you forward.
The Ripple Effect
Here's the beautiful thing about "just doing": it creates momentum. That homepage copy you wrote? It might inspire you to tackle the rest of the website. That client you finally called? They might refer you to someone else.
In my business, I've seen how one small action can lead to massive results. A quick LinkedIn post turned into a speaking gig. A casual coffee meeting became a game-changing partnership.
You never know what doors will open until you start knocking.
Wrapping Up
Look, I get it. Analysis paralysis is real. The fear of making the wrong move can be overwhelming. But here's the truth: in business, standing still is often riskier than moving forward.
In business, standing still is often riskier than moving forward.
So this week, whatever it is you've been overthinking, whatever you've been putting off - just do it. Take that first step. Make that move.
Because at the end of the day, a good plan today is better than a perfect plan tomorrow.
Let's get after it.
Wes
P.S. I want to hear from you. What's one thing you're going to "just do" this week? Hit reply and let me know. Let's hold each other accountable.